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AU's PhD in Arts, Music, Sports, and Entertainment Management prepares students for high-quality research and management careers in these fields. This bilingual program focuses on innovation, digital transformation, and technological tools to develop effective leaders. It is designed for professionals with leadership experience or aspiring entrepreneurs in related industries.


Doctor of Philosophy

(Arts, Music, Sports and Entertainment)

Prepares students for independently engaging in advanced work in high-quality research, teacher, mentor and managers with a focus in the areas of  

  • Arts Management

  • Music Management

  • Sports Management

  • Entertainment Management 

Graduates will be prepared to conduct both  theoretical and applied research for a range of management careers within the broadening domain of Music, Arts, Sports and Entertainments.  Based on a research project undertaken across four years (full-time, minimum period of study three years), you will learn and develop digital transformation, innovation and technological tools to be an effective teacher, mentor or managers in the areas of Music, Arts, Sports and Entertainments Management.  


This bilingual program aimed to professionals who currently have a position of responsibility or want to start their professional  career in the Music, Arts, Sports andEntertainments industry by entrepreuneurship or in related industry.  

Qualifications for Admission

  • To be considered for admission to the program applicants must :

  • Have at least 3 years of work experience in organizations in the area of interest and expertise.

  • Hold a Master’s Degree in related fields (MBA, Msc in Tourism) or equivalent degrees in any other fields, with GPA above 3.50 on a scale of 4.00 or equivalent.

  • Obtain TOEFL score of 575 PBT or 213 CBT or an IELTS (Academic) overall band of at least 6.5 or

  • Obtain GMAT score of 550. (The scores are valid for 2 years). Any applicant who does not obtain the required score must take the English Entrance Examination.

  • Submit two letters of recommendation from either former instructors or employers.

  • Present a brief research proposal in the field of hospitality and tourism studies.

Entrance Examination

  • Applicants with a Master’s Degree from other fields will be admitted subject to passing an oral entrance examination.

  • All applicants must pass the research proposal examination.

Graduate Requirements

  • Complete the total number of credits of the program

  • Achieve a cumulative grade point average of at least 3.00

  • Have the dissertation / part of the dissertation published or have obtained an acceptance of its publication in a national or international journal in accordance with OHEC’s Regulations

    Maintain proper conduct worthy of being a doctoral degree holder

  • Settle all financial obligations to the University

  • Fulfill the requirement of an out-of country field trip

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