The Graduate School of Business and Advanced Technology Management (GS-BATM) proudly congratulates MBA student Ms. Zhi Xian Lai for presenting her research paper titled “Effects of Live Shopping on Consumers’ Purchase Intention: Evidence from TikTok” at the 3rd International Conference SAMVAD 2026, held under the theme “Shaping Management Frontiers for Inclusive and Resilient Futures.” The conference was organized by Indukaka Ipcowala Institute of Management (IIIM), Charotar

Assumption University of Thailand was honored to join Parul University as a Co-Hosting Partner for the 5th International Conference on “Inclusive Transformation in Management: Leadership for a Digital-First, Differently-Abled World” 📅 27–28 February 📍 Hybrid Mode (On-Campus + Online) The conference brought together academicians, researchers, industry leaders, and policymakers to explore how digital transformation and inclusive leadership are shaping the future of management

Assumption University of Thailand continues to strengthen its global academic network through an expanded collaboration with Tsinghua University, one of the world’s leading institutions in art, design, and innovation. This partnership advances cross-border academic exchange in creative disciplines, innovation strategy, and interdisciplinary research. It opens pathways for joint workshops, collaborative research, visiting scholars, and future exchange opportunities between f

Assumption University of Thailand (AU) has entered into a strategic academic collaboration with Tsinghua University's Shenzhen International Graduate School (SIGS), reinforcing its commitment to global academic excellence and future-oriented graduate education. The partnership focuses on advancing innovation-driven degree development, interdisciplinary research collaboration, and international academic exchange at the graduate level. By aligning program design with emerging g

Christ University, Bengaluru, India visited Assumption University on February 9,2026 to re-bridge academic collaborations. Prof. Linu Lonappan - Department of ELECTRICAL AND ELECTRONICS ENGINEERING and Mr. Dennison Joseph - Associate Director, Office of the International Affairs, Christ University were heartily welcomed by Asst.Prof.Dr. Kitti Phothikitti, Vice President for Educational Innovation and Graduate Studies and his team, to explore collaborations between the two ins

Why settle for a traditional summer when you can gain a competitive edge in the heart of Europe’s tech scene? 🌍 This isn’t just a study program, it’s an intensive two-week dive into the future of Aviation, Aerospace, and Management Innovation. What makes this experience different? 💼 The Hybrid Advantage: Master theory in the morning and witness it in action through exclusive industry site visits in the afternoon. ✈️ Global Networking: Build lasting connections with ambitiou

A Decade of #Connection. A Future of #Opportunity. Marking its 10th Anniversary, the Confucius Institute at Assumption University of Thailand (ABAC) conducted a strategic partnership visit to Assumption College, Samut Prakan, reaffirming a shared commitment to advancing Chinese language education and global learning pathways. The visit brought together senior administrators and academic leaders to explore long-term collaboration in Chinese language instruction, cultural excha

✨ Bridging Cultures Through the Power of Art ​🌟 We are thrilled to announce that Assumption University (AU), in collaboration with Hebei Academy of Fine Arts, has officially opened the "Resonance" exhibition at the AU Museum, Suvarnabhumi Campus! ​🖼️ What to Expect: 🎨 Diverse Masterpieces: Explore a vast collection ranging from traditional painting and sculpture to digital design, interactive installations, video performance, and ceramic craftsmanship. 🤝 International C

AU’s New Energy journey came to life through collaboration, innovation, and partnership. Assumption University of Thailand AU) officially released “ The New Energy Development Journey ” a comprehensive publication documenting the University’s progress in new energy and electric vehicle (EV) education, driven by strategic partnerships with leading industry and international collaborators. Designed as both a visual record and a strategic reference, the publication captured ho

A Warm Welcome to AU’s Next Generation of Leaders The Graduate School of Business and Advanced Technology Management (GS-BATM) at Assumption University of Thailand officially welcomed new graduate students during the Induction and Orientation Program 3/2025, held on Saturday, 10 January 2026, at Salle d’Expo, Hua Mak Campus.   The program marked the beginning of the January–April 2026 academic period and brought together students from the MBA Fast Track, MBA Digital Track, M

#SmartLearning  for a Smarter Future From November 14–16, 2025, AU joined the 2025 World Chinese Language Conference in Beijing — a global hub for digital innovation in Chinese language education. ⸻ Under the theme “Innovation-Driven, Digital Empowerment,” AU delegates explored cutting-edge tools like the adaptive HSK GO, Smart Chinese Classroom, AI Cloud Teaching Platform, and international linguistic databases. ⸻ They joined discussions on next-gen curriculum design, teache

Assumption University of Thailand (AU) stepped into Anhui, China on November 18, 2025, bringing fresh vision, bold ideas, and unstoppable momentum to Chuzhou University. เพราะความเป็นผู้นำ ไม่ได้รอให้ใครเรียก แต่มันเริ่มต้นจากการ “ก้าวออกไป” เพื่อสร้างโอกาสใหม่ สำหรับนักศึกษาไทยและจีน ที่พร้อมจะเปลี่ยนโลกด้วยการเรียนรู้ร่วมกัน ในการพบกันครั้งนี้ AU และ Chuzhou University ร่วมกันตั้งเป้า  ยกระดับโครงการร่วมไทย–จีน  สร้างหลักสูตรที่โดดเด่น แตกต่าง น่าสนใจ  พัฒนาเส้นทางสู่การเรี